I was recently introduced to Aura by Mugler. The fun fact is that a long, long time ago I used to wear Angel (which I was totally in love with). 25 years after the launch of Angel, the launch of Alien and Womanity, Mugler is back with a new strong female purpose: AURA MUGLER. By reinventing itself like no other brand and by daring to go where most would not even dream of, Mugler is back with a striking new fragrance.
From Angel, to Alien, Womanity, now Aura but also the masculine fragrances like A*Men, they all share a common olfactory terroir, the creator’s “griffe”. Short, straight forward formulas with true olfactory mono-blocs from which contrasting notes rivals in a surprising harmony. Mugler always played with strong woody notes. No matter if it is Angel’s Patchouli or the Cashmeran wood of Alien, the wood notes bring sharpness and a modern idea of a strong femininity.
A dare it all fragrance and packaging. The scent is a combination of rhubarb, bourbon vanilla and wolfwood notes, tiger liana and orange blossom.